Sports Event Sponsorship Program Application
The intention of the Sports Event Sponsorship Program is to facilitate and foster the growth of sports events in Pasco County while increasing the marketing efforts to enhance visitor travel, hotel stays, retail store traffic and restaurant business which assists in generating out of county and out of state economic impact. The sports event should promote Pasco County as a tourist destination for visitors. A sport is considered an activity involving physical exertion and skill that is governed by a set of rules or customs and often undertaken competitively.
If your organization is interested in hosting a sports event in Pasco County, please call the Office of Tourism Development (OTD) to discuss the event in detail prior to beginning the application process. Once you speak to the Sports Marketing Coordinator, use the following links to guide you through the eligibility requirements and application process. Please be sure to read through each link thoroughly. If you have any questions about the application or process the OTD is available to assist you, please call the office at 727-847-8129 to set up a meeting.
All applications must be submitted online using the fillable forms, late or incomplete applications will not be considered. The OTD will take a minimum of 30 days to review the application and complete internal processes.
The following are allowable expenses under the Florida Statue 125.0104(5)(a)3 that may be funded through the Event Sponsorship Program:
|Promotion, marketing, and programming||Site fees/costs ( rentals, insurance)|
|Paid advertising and media buys||Rights & sanction fees|
|Production and technical expenses||Non-monetary awards (trophies and medals)|
USE THE FOLLOWING STEPS TO COMPLETE YOUR APPLICATION:
- ELIGIBILITY & FUNDING REQUIREMENTS
- APPLICATION CHECKLIST (PDF)
- APPLICATION PROCESS (PDF)
- SPORTS EVENT SPONSORSHIP PROGRAM APPLICATION (PDF)
- ESTIMATED ECONOMIC IMPACT (PDF)
- ESTIMATED HOTEL IMPACT (PDF)
- TDC MEETING SCHEDULE (PDF)
- RECYCLING PLAN (PDF)
The reimbursement process will be performance-based:
For Events applying for funding for first time:
Events which enter into a funding agreement with Pasco County for first time will be required to generate at least 80% of the application’s projected hotel impact to receive the full awarded amount. If the impact is less than 80% the final payment will be pro-rated based on the exact percentage of impact.
For Events applying for funding that have been previously funded by the County:
Events which enter into a funding agreement with Pasco County that have been previously funded by the County will be required to generate at least 90% of the number of room nights certified in the last Post Event Report submitted to the County in order to receive the full awarded amount. If the impact is less than 90% the final payment will be pro-rated based on the exact percentage of impact.
POST EVENT REPORTING:
Each organization will be required to provide a post event report. The report will be due within 90 days of the completion of the event.